{"id":31238,"date":"2022-12-16T10:16:07","date_gmt":"2022-12-16T09:16:07","guid":{"rendered":"https:\/\/faus-moliner.com\/el-impacto-de-los-canales-digitales-y-redes-sociales-en-la-promocion-de-medicamentos-panorama-normativo-y-nuevas-herramientas-de-control\/"},"modified":"2022-12-16T10:18:44","modified_gmt":"2022-12-16T09:18:44","slug":"el-impacto-de-los-canales-digitales-y-redes-sociales-en-la-promocion-de-medicamentos-panorama-normativo-y-nuevas-herramientas-de-control","status":"publish","type":"post","link":"https:\/\/faus-moliner.com\/en\/el-impacto-de-los-canales-digitales-y-redes-sociales-en-la-promocion-de-medicamentos-panorama-normativo-y-nuevas-herramientas-de-control\/","title":{"rendered":"El impacto de los canales digitales y redes sociales en la promoci\u00f3n de medicamentos. Panorama normativo y nuevas herramientas de Control"},"content":{"rendered":"\n<p>Social media and digital channels have established themselves as a regular means of information dissemination for the industry. This scenario creates new challenges for companies\u2019 compliance with the regime for promotion of medicinal products, such as the difficulty of controlling the final recipient of the information or the possibility for individual internet users to generate content. To face these challenges, this article reviews the regulatory framework relating to the use of these media in order to help companies to prepare guidelines for the use of digital channels and control and liability procedures.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Social media and digital channels have established themselves as a regular means of information dissemination for the industry. This scenario creates new challenges for companies\u2019 compliance with the regime for promotion of medicinal products, such as the difficulty of controlling the final recipient of the information or the possibility for individual internet users to generate&#8230; <\/p>\n<div class=\"clear\"><\/div>\n<p><a href=\"https:\/\/faus-moliner.com\/en\/el-impacto-de-los-canales-digitales-y-redes-sociales-en-la-promocion-de-medicamentos-panorama-normativo-y-nuevas-herramientas-de-control\/\" class=\"excerpt-read-more\">Read More<\/a><\/p>\n","protected":false},"author":27,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"footnotes":""},"categories":[71],"tags":[],"coauthors":[],"class_list":["post-31238","post","type-post","status-publish","format-standard","hentry","category-publications"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.6 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>El impacto de los canales digitales y redes sociales en la promoci\u00f3n de medicamentos. Panorama normativo y nuevas herramientas de Control - Faus Moliner<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/faus-moliner.com\/en\/el-impacto-de-los-canales-digitales-y-redes-sociales-en-la-promocion-de-medicamentos-panorama-normativo-y-nuevas-herramientas-de-control\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"El impacto de los canales digitales y redes sociales en la promoci\u00f3n de medicamentos. Panorama normativo y nuevas herramientas de Control - Faus Moliner\" \/>\n<meta property=\"og:description\" content=\"Social media and digital channels have established themselves as a regular means of information dissemination for the industry. This scenario creates new challenges for companies\u2019 compliance with the regime for promotion of medicinal products, such as the difficulty of controlling the final recipient of the information or the possibility for individual internet users to generate... Read More\" \/>\n<meta property=\"og:url\" content=\"https:\/\/faus-moliner.com\/en\/el-impacto-de-los-canales-digitales-y-redes-sociales-en-la-promocion-de-medicamentos-panorama-normativo-y-nuevas-herramientas-de-control\/\" \/>\n<meta property=\"og:site_name\" content=\"Faus Moliner\" \/>\n<meta property=\"article:published_time\" content=\"2022-12-16T09:16:07+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2022-12-16T09:18:44+00:00\" \/>\n<meta name=\"author\" content=\"Anna Gerboles\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Anna Gerboles\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/faus-moliner.com\/en\/el-impacto-de-los-canales-digitales-y-redes-sociales-en-la-promocion-de-medicamentos-panorama-normativo-y-nuevas-herramientas-de-control\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/faus-moliner.com\/en\/el-impacto-de-los-canales-digitales-y-redes-sociales-en-la-promocion-de-medicamentos-panorama-normativo-y-nuevas-herramientas-de-control\/\"},\"author\":{\"name\":\"Anna Gerboles\",\"@id\":\"https:\/\/faus-moliner.com\/en\/#\/schema\/person\/e0f73843a107af8a7d4090a9ba1024fa\"},\"headline\":\"El impacto de los canales digitales y redes sociales en la promoci\u00f3n de medicamentos. 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